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Viva Web site reaches finals for national award

- The Viva Web site is in the running for a Canadian New Media Award. It is one
of three finalists in the category, “Excellence in Culture, Lifestyle and
Arts”. These national awards were established five years ago to honour those in
the new media industry for creativity, innovative design and implementation of
interactive digital technologies.

According to the description on the awards Web site, “Viva
York uses multimedia, flash and web technology to create an online experience
that extends the brand, clearly communicates transit in a positive, tech savvy
manner and overall communicates value beyond the graphical layout of the
website… Subtle text effects and motion graphics make the user experience fun
and captivating.”

The Viva Web site was developed by the Toronto-based company
Indusblue Inc. On January 17, 2005 “Favourite Web site Awards (FWA)” named Viva
the Web site of the day. Viva received this prestigious honour after being
selected from hundreds of entries around the globe.

“We set out to create a transit Web site that would
captivate people and draw them back again and again, and we even surpassed our
own expectations,” said Dayton Pereira, Co-founder and Creative Director of
Indusblue. “This attention is especially gratifying because our work is being
recognized by experts and colleagues throughout the industry.”

The Canadian New Media Awards will be handed out on Monday
May 30th in Toronto.
This year’s selection committee is composed of over 100 industry professionals
and leaders from post secondary institutions like the University
of Alberta in Edmonton,
Mohawk College
in Hamilton and Sheridan
College in Oakville.

The Viva rapid transit system is designed with passengers in
mind, offering a service that’s frequent, flexible and comfortable. Rapid
transit vehicles will arrive every five to 10 minutes during peak periods. Viva
stations will be bright and safe with a uniquely modern look.

There will be fare vending machines allowing passengers to
purchase tickets quickly and easily before boarding. When passengers get their
tickets, they will have up to two hours to get on and off Viva to go to the
drug store or the grocery store, without having to pay an additional fare.
There will also be real time information in the stations telling passengers
when the next Viva vehicle will arrive.

Viva will link the Region’s urban centres of Markham, Richmond Hill, Vaughan, Aurora and Newmarket along four
major corridors, including Highway 7 and Yonge Street. In addition, Viva will link
York Region with the City of Toronto
and its subway system, to GO Transit, and to the transit systems in the Region
of Peel and eventually into Durham Region.

Viva begins operating in September and will implemented in
stages. When the first phase is fully implemented in 2006, York Region
estimates these initial improvements will lead to a 30 per cent increase in
transit ridership – moving 7,000 car trips a day off the major arterial roads.

For more information on Viva, to visit the Local Leaders’
Gallery or to learn about the Viva Challenge, please visit the Viva Web site
at: To-date more than 60,000 people have visited the Viva Web
site with just under one million hits.

For more information on the Regional Municipality of York,
the services offered and links to the nine area municipalities, please visit
the York Region Web site at:


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May 17, 2016

Viva Bus Rapid Transit Wins Business Support Award from Canadian Urban Transit Association

MARKHAM, May 17, 2016 – York Region Rapid Transit Corporation (YRRTC) has been recognized for communications excellence by the Canadian Urban Transit Association (CUTA). During CUTA’s annual meeting in Halifax, YRRTC won the National Corporate Leadership Award for its business support communications campaign during the construction of Viva dedicated bus rapid transit lanes along Davis Drive in [...]

April 7, 2016

Construction Continues on Viva Bus Rapid Transit Projects in York Region

MARKHAM, April 7, 2016 – With the arrival of spring, vivaNext is ramping up construction activity on the York Viva Bus Rapid Transit (vivaNext) rapidways in York Region. Utility companies, construction equipment and crews will be present this year in the City of Vaughan along Highway 7 West, Bathurst Street and Centre Street, in the Town [...]

December 22, 2015

York Viva Bus Rapid Transit Construction – Year in Review

The vision of rapid transit is becoming a reality across York Region MARKHAM, December 22, 2015 – This year, significant progress was made on the implementation of the York Region Viva Bus Rapid Transit [vivaNext]. The Davis Drive rapidway in Newmarket opened in November. This new “Yellow” Viva route travels within dedicated median transit lanes [...]

November 27, 2015

Viva Bus Rapid Transit Service Opens in the Town of Newmarket

NEWMARKET, November 27, 2015 – Ontario, Metrolinx and The Regional Municipality of York announce Sunday’s opening of 2.6 kilometres of bus rapid transit [rapidway] along Davis Drive in the Town of Newmarket, and a park and ride facility at Davis Drive and Highway 404. Service of the new “Yellow” Viva route will begin on Davis [...]

October 29, 2015

York Region Celebrates Markham’s Transformation

MARKHAM, October 29, 2015 – Today the Honourable Steven Del Duca, Minister of Transportation; Wayne Emmerson, Chairman and CEO, The Regional Municipality of York; Jack Collins, Chief Capital Officer, Metrolinx; and Frank Scarpitti, Mayor of the City of Markham and Chairman of York Region’s Rapid Transit Corporation board, joined together to celebrate the transformation of Markham, [...]

September 28, 2015

York Viva Bus Rapid Transit Expansion reaches major milestone in York Region

VAUGHAN, September 28, 2015 – Metrolinx and York Region Rapid Transit Corporation (YRRTC) today announced the award of a $333.2 million contract to EDCO to design, build and finance the next phase of the dedicated York Viva Bus Rapid Transit rapidways along the Highway 7 corridor in the City of Vaughan and Town of Richmond [...]

September 18, 2015

Final Paving Begins on Davis Drive as Rapidway Prepares to Open

NEWMARKET, September 16, 2015 – Final paving will begin on Davis Drive in Newmarket next week and will continue intermittently over the next several weeks. The first phase of paving will take place from just west of Yonge Street to just east of Main Street. Once the paving is completed on the west end of [...]

July 21, 2015

New transit facility open for service in York Region

RICHMOND HILL, ON, July 21, 2015 – Today, the Honourable Peter Van Loan, Leader of the Government in the House of Commons; Costas Menegakis, Parliamentary Secretary to the Minister of Citizenship and Immigration and Member of Parliament for Richmond Hill; the Honourable Reza Moridi, Minister of Training, Colleges and Universities and MPP for Richmond Hill; [...]

June 2, 2015

Viva Bus Rapid Transit Wins Communications Award from Canadian Urban Transit Association

MARKHAM, June 2, 2015 – York Region Rapid Transit Corporation (YRRTC) won a national award today from the Canadian Urban Transit Association (CUTA) for their public relations strategy to commission dedicated bus rapid transit (BRT) lanes (rapidways) as part of the York Viva BRT project being funded by Metrolinx. CUTA’s National Transit Corporate Recognition Award, [...]