Posts Tagged ‘brand video’

Futuristic view of York Region

Friday, September 25th, 2009
Click on this button in the top right of our website and watch the video.

Click on this button in the top right of our website and watch the video.

For the past few months, we’ve been showing futuristic computer renderings of key growth centres within York Region and what they could look like years down the road with the rapidways. These renderings are really just a small part of a longer video that we have been working on that includes time-lapse animation segments showing the transformation of Newmarket, Markham Centre and Vaughan Metropolitan Centre.

You can now watch the full version on our website or scroll down to the bottom of this post. When you are on the website, just click on the icon at the top-right of every page that says “the future of viva”.

The video follows one girl’s journey as she grows up taking transit around York Region and witnesses these three key areas transform. As rapidways are built along Davis Drive, the streetscape is revitalized, a pedestrian mall with mixed-use development is built at Markham Centre, and high-rise condos and offices are built at Vaughan Metropolitan Centre. The video ends with the girl, now in her 20s, walking to a subway station at Richmond Hill Centre.

These changes won’t happen overnight, but if you wonder how our community could evolve with these transit improvements and development planning, you have to take a look at this video. The transformation is quite remarkable!

What do you think of the time-lapse animation segments? Can you picture yourself walking down the Markham Centre pedestrian mall or hopping on a subway at the Vaughan Metropolitan Centre? Let me know your thoughts on the future of York Region.